Text Insights

Tab

Moves to the cloud, which is one focusable element. The Bars, Table, Trend over time and Score impact views are one tab stop each as well; in the Themes view each theme is its own tab stop.

Arrow keys

Right or Down moves to the next word in rank order, Left or Up to the previous one.

Home / End

Jumps to the first or the last word.

Enter or Space

Selects the focused word and cross-filters the page; with Premium it also opens the comment panel. In the Themes view it cross-filters the page to the focused theme's comments.

Ctrl+Enter

Adds the focused word to the selection.

Esc

Clears the selection. In the comment panel it closes the panel; in the search box it clears the search.

Shift+F10 or the Menu key

Opens the Power BI context menu for the focused word.

Delete

In edit mode, hides the focused word and lists it under Stop words > Hidden words.

• Screen readers

  The cloud is a list of options that announces how many words it shows and how to move between them. Each word reads its name, the number of comments that mention it, its share and its tone ("delivery, 128 comments, 14 %, negative") and whether it is selected. Bars, Trend over time and Score impact rows carry their own labels (a trend row reads its verdict), the table is a grid with sortable column headers, the comment panel is a labelled region, and the notes and search results are status messages.

• Screen-reader table

  Accessibility > Screen-reader table (on by default) adds a visually hidden table of the top 50 words with their comments, share and tone, in every view and in the free tier.

• Not colour alone

  Accessibility > Mark tone with symbols adds ▲ to positive and ▼ to negative words in the cloud, bars and table, so tone does not rely on colour. The symbols are part of the text before layout, so they never overlap. The tooltip and the comment panel also name the tone in words.

• High contrast

  In Windows high contrast mode every word, bar, line, legend and note uses the contrast theme's foreground colour on its background, the focus outline uses its selection colour, style effects and custom colours are switched off, and tone symbols are always shown.

• Focus outline

  Accessibility > Focus outline color and Focus outline width (1 to 8 pixels, default 2) set the visible outline of the focused word. Empty colour uses the theme's focus colour.

• Minimum text size

  Accessibility > Minimum text size raises every text the visual draws, words, labels, legend and notes, to at least that size (6 to 32 pixels).

• Reduced motion

  Accessibility > Reduce motion: Follow system respects the operating system's reduced-motion setting, Always reduce removes the entrance animation and transitions, Off keeps them. Animation > Entrance animation turns the fade-in off for everyone.

• Context menu

  Right-clicking a word, or Shift+F10 on the focused word, opens the Power BI context menu for its comments; right-clicking the empty space of the cloud opens it for the visual.

• Languages

  The format pane and every string the visual writes come in 20 locales: English, Czech, Danish, German, Spanish, French, Hungarian, Italian, Japanese, Korean, Norwegian, Dutch, Polish, Portuguese (Brazil and Portugal), Slovak, Swedish, Turkish and Chinese (Simplified and Traditional). The visual's root carries the report's language, so screen readers pronounce it correctly.

Common answers like "Good" or "No comment" seem to count only once.

Power BI groups identical values of a field before the visual receives them, so without a Comment ID the same text arrives as one row; in edit mode the notes say "Identical comments count once - add a Comment ID". Bind a unique comment number to Comment ID, or a count of responses to Weight.

The note says "Based on the first 30,000 comments".

The free tier analyses the first 30,000 rows Power BI sends, in the query's sort order (Text, then Comment ID, then Compare by), so they are not a random sample. With Premium, raise Format > Text > Rows to analyse up to 150,000. For exact counts at any volume without Premium, split the comments into words in Power Query, group them with a count, and bind the word to Text and the count to Weight.

Words like "the", "und" or our company name fill the cloud.

Check Format > Language: Auto-detect chooses the language per comment, but a column of very short answers can be read wrongly; set the language there if so. Built-in stop words should be Standard or Extended. Add your own words, such as Helios, to Stop words > Custom stop words (commas or new lines, * as a wildcard), or bind a CONCATENATEX measure to Stop words (measure).

Viewers see only a word cloud where I built a bar chart, trend or comparison.

Bars, Table, Compare groups, Themes, Trend over time, Score impact, phrases and the insight headline are premium. In reading view a viewer without a licence sees the free word cloud of all rows instead, never a blocked or watermarked visual, and Power BI shows its licence banner once. In edit mode every premium feature works, so authors can build and test before buying.

Clicking a word does not open the comments.

The comment panel is premium and opens only for comments, not for ready-made terms (Format > Text > Text is), and only when the visual is at least 360 pixels wide. Check Comment panel (Premium) > Open comments on click. Without a licence in reading view, the click still cross-filters and the tooltip shows one example comment.

Words fade instead of disappearing when I select something in another visual.

That is highlighting: words that match the selection keep full opacity and the others fade. Highlighting needs a measure in the visual (Weight or Sentiment); with a Text column alone, Power BI filters the cloud instead. If a note says some words did not fit, enlarge the visual or lower View > Max words.

GUID available after the visual is published on Microsoft Marketplace.